Date: Wednesday 17 May, 10.30am (Brisbane Time)
Duration: approx. 75min
This two-part webinar examines the prospect journey through the donor cycle, from identifying and prioritising prospects through solicitation, gift acceptance and stewardship.
In the first part, we will examine closely the donor journey from prospect identification and cultivation, from initial outreach through advanced cultivation strategies.
In this webinar, you will learn:
- Approaches to identifying and prioritising major gift prospects
- The elements of successful cultivation and moves management
- How to build trust and gain insight into your prospect
- How to develop prospect and portfolio strategies
Full participation in this webinar is applicable for 1.25 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification. This does not apply to on-demand webinars.